Our Story
A halal-first take on a 1,000-year-old craft.
Dim sum has fed empires. We are bringing it to a market that has been quietly waiting for an answer — and building the operating system to scale it across Southeast Asia.
Dim sum has fed empires. We are bringing it to a market that has been quietly waiting for an answer — and building the operating system to scale it across Southeast Asia.
"To redefine modern dim sum culture by blending tradition, innovation, and scalable business excellence."
Most dim sum kitchens are family operations — beautiful, but unreplicable. BaoBoss is the opposite: a brand engineered from the central kitchen out, with consistent recipes, frozen cold-chain ingredients, and a digital customer system that makes every outlet feel like the flagship.
Every operator hits the same three walls. We built the company to break each one.
Traditional F&B swings hard with seasonality. We fix it with a prepaid wallet that locks in revenue before the meal is even cooked.
Family kitchens don't scale. We standardise via central-kitchen pre-prep and a brand playbook any outlet can execute.
Walk-ins are luck. We make customers viral with QR-referrals — every diner becomes the next acquisition channel.
Six advantages, designed in from day one.
Pre-prepared dishes drive food cost down 15–25% vs. à la carte.
Classified storage and stable supply means no last-minute substitutions.
Our own BOSS courier network on top of partnerships — protects margins.
App, POS, central kitchen API, accounting — all wired together.
Certification opens an underserved Malaysian segment.
Per-outlet P&L visible in the investor portal. No black-box accounting.
Three plays, depending on where the market goes.
Malaysia first, then Indonesia, Vietnam, Thailand, Singapore. Same brand, same kitchen.
Sub-licensing the BaoBoss system to qualified operators in tier-2 cities.
At scale, BaoBoss becomes a strategic-acquisition target — or stands on its own via IPO.